You may have noticed something especially brilliant about your Paid Search Dashboard recently. No, we’re not talking about the BringShare CPA, ROI and Conversion Rate Calculator we introduced last week, although that is just as exciting. The addition of call tracking details to the Paid Search Dashboard is an incredibly simple way to see the full picture of your paid search marketing. There are a ton of tools out there that help you analyze your Paid Search data, but without call tracking data -especially for a user who tracks goals in Google instead of revenue, the picture is incomplete. If you look closely at the data above, you’ll notice that it’s the exact same dashboard, with the exact same date range. The only difference is that the second set of data has call tracking details included. Things may look like they haven’t changed much at first, but when you take a look at the Conversions, Conversion Rate and CPA, those numbers are fairly drastically different -not to mention that conversions are typically one of the main reasons you start a campaign to begin with!
How it works:
You can activate the new BringShare Call Tracking Feature on your Paid Search Dashboard in three easy steps. Simply:
- Download the BringShare Call Tracking Template (on your Paid Search Dashboard)
- Add your information to the template
- Upload it into BringShare
Check out this instructional video for more details.
And that’s it!
BringShare is a digital marketing dashboard that pulls all of your digital marketing data into one convenient place, saving you time and money. Sign up to get started with your SEO, Email Marketing, Social Media, Paid Search and Website Performance Dashboards. We make it easy to track all of your digital marketing in one place. Still need a BringShare Membership? Well you’re in luck. We offer a free thirty day BringShare Trial Membership.
